{"id":12848,"date":"2026-09-04T15:11:23","date_gmt":"2026-09-04T15:11:23","guid":{"rendered":"https:\/\/www.tapptic.com\/?p=12848"},"modified":"2026-09-04T15:21:05","modified_gmt":"2026-09-04T15:21:05","slug":"lapplication-qui-sait-que-vous-etes-en-retard","status":"publish","type":"post","link":"https:\/\/www.tapptic.com\/fr\/lapplication-qui-sait-que-vous-etes-en-retard\/","title":{"rendered":"L&rsquo;application qui sait que vous \u00eates en retard"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-post\" data-elementor-id=\"12848\" class=\"elementor elementor-12848 elementor-12831\">\n\t\t\t\t<div class=\"elementor-element elementor-element-adfbf61 e-flex e-con-boxed wcf-starter-animations-none e-con e-parent\" data-id=\"adfbf61\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;wcf_enable_cursor_hover_effect_text&quot;:&quot;View&quot;,&quot;wcf-animation&quot;:&quot;none&quot;,&quot;wcf_enable_horizontal_scroll&quot;:&quot;no&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-1cc5399 wcf-starter-animations-none elementor-widget elementor-widget-wcf--image\" data-id=\"1cc5399\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;wcf_starter_animations&quot;:&quot;none&quot;,&quot;wcf_anim_duration&quot;:1000,&quot;wcf_anim_delay&quot;:0,&quot;wcf_anim_ease&quot;:&quot;ease&quot;,&quot;wcf-image-animation&quot;:&quot;none&quot;,&quot;wcf-animation&quot;:&quot;none&quot;}\" data-widget_type=\"wcf--image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"wcf--image\">\r\n\t\t\t\t\t\t\t<img fetchpriority=\"high\" decoding=\"async\" width=\"2240\" height=\"1260\" src=\"https:\/\/www.tapptic.com\/wp-content\/uploads\/2026\/09\/Blog-Banner-for-Website-Content.jpg\" class=\"attachment-full size-full wp-image-12832\" alt=\"\" srcset=\"https:\/\/www.tapptic.com\/wp-content\/uploads\/2026\/09\/Blog-Banner-for-Website-Content.jpg 2240w, https:\/\/www.tapptic.com\/wp-content\/uploads\/2026\/09\/Blog-Banner-for-Website-Content-300x169.jpg 300w, https:\/\/www.tapptic.com\/wp-content\/uploads\/2026\/09\/Blog-Banner-for-Website-Content-1024x576.jpg 1024w, https:\/\/www.tapptic.com\/wp-content\/uploads\/2026\/09\/Blog-Banner-for-Website-Content-768x432.jpg 768w, https:\/\/www.tapptic.com\/wp-content\/uploads\/2026\/09\/Blog-Banner-for-Website-Content-1536x864.jpg 1536w, https:\/\/www.tapptic.com\/wp-content\/uploads\/2026\/09\/Blog-Banner-for-Website-Content-2048x1152.jpg 2048w\" sizes=\"(max-width: 2240px) 100vw, 2240px\" \/>\t\t\t\t\t\t<\/div>\r\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-5d4b4f4 e-flex e-con-boxed wcf-starter-animations-none e-con e-parent\" data-id=\"5d4b4f4\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;wcf_enable_cursor_hover_effect_text&quot;:&quot;View&quot;,&quot;wcf-animation&quot;:&quot;none&quot;,&quot;wcf_enable_horizontal_scroll&quot;:&quot;no&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-66a2838 wcf-starter-animations-none wcf-t-animation-none elementor-widget elementor-widget-text-editor\" data-id=\"66a2838\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;wcf_starter_animations&quot;:&quot;none&quot;,&quot;wcf_anim_duration&quot;:1000,&quot;wcf_anim_delay&quot;:0,&quot;wcf_anim_ease&quot;:&quot;ease&quot;,&quot;wcf_text_animation&quot;:&quot;none&quot;,&quot;wcf-animation&quot;:&quot;none&quot;}\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><strong>Il existe une forme de personnalisation que la plupart des applications ont d\u00e9j\u00e0 mise en place. Votre nom en haut de l&rsquo;\u00e9cran. Des produits s\u00e9lectionn\u00e9s en fonction de vos derniers achats. Un contenu adapt\u00e9 \u00e0 vos pr\u00e9f\u00e9rences d\u00e9clar\u00e9es. Cela fonctionne bien. Et ce n&rsquo;est plus un facteur de diff\u00e9renciation.     <\/strong><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-2e01c39 e-flex e-con-boxed wcf-starter-animations-none e-con e-parent\" data-id=\"2e01c39\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;wcf_enable_cursor_hover_effect_text&quot;:&quot;View&quot;,&quot;wcf-animation&quot;:&quot;none&quot;,&quot;wcf_enable_horizontal_scroll&quot;:&quot;no&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-d260b84 wcf-starter-animations-none wcf-t-animation-none elementor-widget elementor-widget-text-editor\" data-id=\"d260b84\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;wcf_starter_animations&quot;:&quot;none&quot;,&quot;wcf_anim_duration&quot;:1000,&quot;wcf_anim_delay&quot;:0,&quot;wcf_anim_ease&quot;:&quot;ease&quot;,&quot;wcf_text_animation&quot;:&quot;none&quot;,&quot;wcf-animation&quot;:&quot;none&quot;}\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p dir=\"ltr\">R\u00e9fl\u00e9chissez \u00e0 ce que vous attendez d&rsquo;une application \u00e0 7 heures du matin par rapport \u00e0 19 heures. Ou un jeudi, apr\u00e8s un long appel avec un client, par rapport \u00e0 un vendredi matin, alors que la semaine ne fait que commencer. Ou encore lorsque vous \u00eates press\u00e9 et que vous avez besoin d&rsquo;une r\u00e9ponse en dix secondes, par opposition \u00e0 un moment o\u00f9 vous avez le temps et o\u00f9 vous avez envie de d\u00e9couvrir davantage.<\/p><p dir=\"ltr\">\u00a0<\/p><p dir=\"ltr\">Votre profil ne change pas. C&rsquo;est votre contexte qui change.<\/p><p dir=\"ltr\">\u00a0<\/p><p><a href=\"https:\/\/newsroom.spotify.com\/2023-03-08\/spotify-new-personalized-ai-dj-how-it-works\/\">Spotify DJ<\/a> en est l&rsquo;exemple le plus frappant \u00e0 l&rsquo;heure actuelle. Toutes les quelques chansons, une voix IA personnalis\u00e9e intervient pour vous pr\u00e9senter bri\u00e8vement ce qu\u2019elle a s\u00e9lectionn\u00e9 pour vous et vous expliquer pourquoi. La playlist \u00e9volue tout au long de la journ\u00e9e en fonction de vos habitudes et de vos horaires, ce qui signifie que ce que vous \u00e9coutez \u00e0 7 heures du matin lors de votre trajet du lundi matin est v\u00e9ritablement diff\u00e9rent de ce qui passe un vendredi soir. L\u2019application sait s\u2019adapter \u00e0 la situation.<\/p><p>\u00a0<\/p><p dir=\"ltr\">L&rsquo;\u00e9volution qui s&rsquo;op\u00e8re au sein des applications les plus comp\u00e9titives consiste \u00e0 saisir l&rsquo;instant pr\u00e9sent, et non \u00e0 cr\u00e9er un meilleur profil. Que fait cet utilisateur en ce moment m\u00eame ? O\u00f9 se trouve-t-il ? Que se passe-t-il d&rsquo;autre dans sa journ\u00e9e ? Et qu&rsquo;est-ce que cela vous apprend sur ce dont il a r\u00e9ellement besoin de la part de votre produit dans les deux prochaines minutes?<\/p><p dir=\"ltr\">\u00a0<\/p><p dir=\"ltr\">On observe ce ph\u00e9nom\u00e8ne dans des produits de tous les secteurs, et les chiffres de fid\u00e9lisation qui en d\u00e9coulent sont difficiles \u00e0 ignorer. Lorsqu\u2019une application cesse de traiter toutes les sessions de la m\u00eame mani\u00e8re et commence \u00e0 s\u2019adapter au contexte, la relation avec l\u2019utilisateur change. Celui-ci cesse de la consid\u00e9rer comme un simple outil. Il commence \u00e0 la percevoir comme quelque chose qui le comprend.<\/p><p dir=\"ltr\">\u00a0<\/p><p dir=\"ltr\">Il s&rsquo;agit d&rsquo;un produit d&rsquo;un tout autre genre. Et cela n\u00e9cessite une approche diff\u00e9rente vis-\u00e0-vis des donn\u00e9es dont vous disposez probablement d\u00e9j\u00e0.<\/p><p dir=\"ltr\">\u00a0<\/p><p dir=\"ltr\">\u00a0<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-ef74f64 e-flex e-con-boxed wcf-starter-animations-none e-con e-parent\" data-id=\"ef74f64\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;wcf_enable_cursor_hover_effect_text&quot;:&quot;View&quot;,&quot;wcf-animation&quot;:&quot;none&quot;,&quot;wcf_enable_horizontal_scroll&quot;:&quot;no&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-3d1b4df wcf-starter-animations-none wcf-t-animation-none elementor-widget elementor-widget-text-editor\" data-id=\"3d1b4df\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;wcf_starter_animations&quot;:&quot;none&quot;,&quot;wcf_anim_duration&quot;:1000,&quot;wcf_anim_delay&quot;:0,&quot;wcf_anim_ease&quot;:&quot;ease&quot;,&quot;wcf_text_animation&quot;:&quot;none&quot;,&quot;wcf-animation&quot;:&quot;none&quot;}\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<h3>L&rsquo;hyperpersonnalisation est l&rsquo;une des cinq tendances que nous avons identifi\u00e9es dans le rapport Tapptic Insight intitul\u00e9 \u00ab The Future App \u00bb.<\/h3><p>\u00a0<\/p><p dir=\"ltr\">Il y a encore quatre autres \u00e9volutions de ce type. Chacune d&rsquo;entre elles s&rsquo;appuie sur une v\u00e9ritable \u00e9tude de cas, les chiffres qui la sous-tendent et les choix produits qui ont permis sa r\u00e9ussite.<\/p><p dir=\"ltr\"><br \/><br \/>Chez Tapptic, nous lan\u00e7ons une nouvelle s\u00e9rie de rapports : des synth\u00e8ses concises et pratiques sur les tendances technologiques qui red\u00e9finissent la mani\u00e8re dont les applications sont d\u00e9velopp\u00e9es, utilis\u00e9es et concurrenc\u00e9es. Chaque rapport s&rsquo;articule autour d&rsquo;une question : que signifient ces \u00e9volutions pour votre entreprise ?<\/p><p dir=\"ltr\">\u00a0<\/p><p dir=\"ltr\">Vous trouverez toutes les informations dans le <strong>rapport de Tapptic Insight intitul\u00e9 \u00ab The Future App \u00bb.<\/strong><\/p><p dir=\"ltr\">\u00a0<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-1067c59 e-flex e-con-boxed wcf-starter-animations-none e-con e-parent\" data-id=\"1067c59\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;wcf_enable_cursor_hover_effect_text&quot;:&quot;View&quot;,&quot;wcf-animation&quot;:&quot;none&quot;,&quot;wcf_enable_horizontal_scroll&quot;:&quot;no&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-bda0f7d e-con-full e-flex wcf-starter-animations-none e-con e-child\" data-id=\"bda0f7d\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;wcf_enable_cursor_hover_effect_text&quot;:&quot;View&quot;,&quot;wcf-animation&quot;:&quot;none&quot;,&quot;wcf_enable_horizontal_scroll&quot;:&quot;no&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-3f4ddfe wcf-starter-animations-none elementor-widget elementor-widget-image\" data-id=\"3f4ddfe\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;wcf_starter_animations&quot;:&quot;none&quot;,&quot;wcf_anim_duration&quot;:1000,&quot;wcf_anim_delay&quot;:0,&quot;wcf_anim_ease&quot;:&quot;ease&quot;,&quot;wcf-image-animation&quot;:&quot;none&quot;,&quot;wcf-animation&quot;:&quot;none&quot;}\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" src=\"https:\/\/www.tapptic.com\/wp-content\/uploads\/2026\/09\/The-Future-App-Read-the-full-report.jpg\" title=\"L&rsquo;application du futur. Lire le rapport complet\" alt=\"L&#039;application du futur. Lire le rapport complet\" loading=\"lazy\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-59c4622 e-con-full e-flex wcf-starter-animations-none e-con e-child\" data-id=\"59c4622\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;wcf_enable_cursor_hover_effect_text&quot;:&quot;View&quot;,&quot;wcf-animation&quot;:&quot;none&quot;,&quot;wcf_enable_horizontal_scroll&quot;:&quot;no&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-19ba090 icon-position-before elementor-widget elementor-widget-wcf--contact-form-7\" data-id=\"19ba090\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;wcf-animation&quot;:&quot;none&quot;}\" data-widget_type=\"wcf--contact-form-7.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t        <style>\r\n            .wcf--form-wrapper form label {\r\n                display: block;\r\n            }\r\n        <\/style>\r\n        <div class=\"wcf--form-wrapper\" btn-hover=\"btn-hover-none\" >\r\n\t\t\t\n<div class=\"wpcf7 no-js\" id=\"wpcf7-f12843-o1\" lang=\"fr-FR\" dir=\"ltr\" data-wpcf7-id=\"12843\">\n<div class=\"screen-reader-response\"><p role=\"status\" aria-live=\"polite\" aria-atomic=\"true\"><\/p> <ul><\/ul><\/div>\n<form action=\"\/fr\/wp-json\/wp\/v2\/posts\/12848#wpcf7-f12843-o1\" method=\"post\" class=\"wpcf7-form init\" aria-label=\"Formulaire de contact\" novalidate=\"novalidate\" data-status=\"init\">\n<fieldset class=\"hidden-fields-container\"><input type=\"hidden\" name=\"_wpcf7\" value=\"12843\" \/><input type=\"hidden\" name=\"_wpcf7_version\" value=\"6.1.5\" \/><input type=\"hidden\" name=\"_wpcf7_locale\" value=\"fr_FR\" \/><input type=\"hidden\" name=\"_wpcf7_unit_tag\" value=\"wpcf7-f12843-o1\" \/><input type=\"hidden\" name=\"_wpcf7_container_post\" value=\"0\" \/><input type=\"hidden\" name=\"_wpcf7_posted_data_hash\" value=\"\" \/>\n<\/fieldset>\n<p><label> Pr\u00e9nom<br \/>\n<span class=\"wpcf7-form-control-wrap\" data-name=\"first-name\"><input size=\"40\" maxlength=\"400\" class=\"wpcf7-form-control wpcf7-text wpcf7-validates-as-required\" autocomplete=\"given-name\" aria-required=\"true\" aria-invalid=\"false\" value=\"\" type=\"text\" name=\"first-name\" \/><\/span> <\/label>\n<\/p>\n<p><label> Nom de famille<br \/>\n<span class=\"wpcf7-form-control-wrap\" data-name=\"last-name\"><input size=\"40\" maxlength=\"400\" class=\"wpcf7-form-control wpcf7-text wpcf7-validates-as-required\" autocomplete=\"family-name\" aria-required=\"true\" aria-invalid=\"false\" value=\"\" type=\"text\" name=\"last-name\" \/><\/span> <\/label>\n<\/p>\n<p><label> Intitul\u00e9 du poste \/ Fonction<br \/>\n<span class=\"wpcf7-form-control-wrap\" data-name=\"role\"><input size=\"40\" maxlength=\"400\" class=\"wpcf7-form-control wpcf7-text wpcf7-validates-as-required\" aria-required=\"true\" aria-invalid=\"false\" value=\"\" type=\"text\" name=\"role\" \/><\/span> <\/label>\n<\/p>\n<p><label> E-mail professionnel<br \/>\n<span class=\"wpcf7-form-control-wrap\" data-name=\"your-email\"><input size=\"40\" maxlength=\"400\" class=\"wpcf7-form-control wpcf7-email wpcf7-validates-as-required wpcf7-text wpcf7-validates-as-email\" autocomplete=\"email\" aria-required=\"true\" aria-invalid=\"false\" value=\"\" type=\"email\" name=\"your-email\" \/><\/span> <\/label>\n<\/p>\n<p><label class=\"cf7-checkbox\"><br \/>\n<span class=\"wpcf7-form-control-wrap\" data-name=\"marketing-consent\"><span class=\"wpcf7-form-control wpcf7-acceptance\"><span class=\"wpcf7-list-item\"><input type=\"checkbox\" name=\"marketing-consent\" value=\"1\" aria-invalid=\"false\" \/><\/span><\/span><\/span> J'accepte de recevoir des communications commerciales de la part de Tapptic. <\/label>\n<\/p>\n<p><input class=\"wpcf7-form-control wpcf7-submit has-spinner\" type=\"submit\" value=\"T\u00e9l\u00e9charger le rapport\" \/>\n<\/p><div class=\"wpcf7-response-output\" aria-hidden=\"true\"><\/div>\n<\/form>\n<\/div>\n            <div class=\"btn-icon elementor-screen-only\">\r\n\t\t\t\t            <\/div>\r\n        <\/div>\r\n\r\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>Il existe une forme de personnalisation que la plupart des applications ont d\u00e9j\u00e0 mise en place. Votre nom en haut de l&rsquo;\u00e9cran. Des produits s\u00e9lectionn\u00e9s en fonction de vos derniers achats. Un contenu adapt\u00e9 \u00e0 vos pr\u00e9f\u00e9rences d\u00e9clar\u00e9es. Cela fonctionne bien. Et ce n&rsquo;est plus un facteur de diff\u00e9renciation. R\u00e9fl\u00e9chissez \u00e0 ce que vous attendez [&hellip;]<\/p>\n","protected":false},"author":3,"featured_media":12846,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"content-type":"","footnotes":""},"categories":[99],"tags":[77,97,55,101],"class_list":["post-12848","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-tapptic-insight","tag-agents-ia","tag-hyperpersonalisation","tag-mcp-apps","tag-personnalisation-de-lapplication"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.3 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>L&#039;application qui sait que vous \u00eates en retard - Tapptic<\/title>\n<meta name=\"description\" content=\"L&#039;hyperpersonnalisation ne se limite plus au profil de l&#039;utilisateur. Les meilleures applications d&#039;aujourd&#039;hui s&#039;adaptent \u00e0 l&#039;instant pr\u00e9sent, et non \u00e0 l&#039;historique. D\u00e9couvrez en quoi consiste cette \u00e9volution.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.tapptic.com\/fr\/lapplication-qui-sait-que-vous-etes-en-retard\/\" \/>\n<meta property=\"og:locale\" content=\"fr_FR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"L&#039;application qui sait que vous \u00eates en retard\" \/>\n<meta property=\"og:description\" content=\"L&#039;hyperpersonnalisation ne se limite plus au profil de l&#039;utilisateur. Les meilleures applications d&#039;aujourd&#039;hui s&#039;adaptent \u00e0 l&#039;instant pr\u00e9sent, et non \u00e0 l&#039;historique.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.tapptic.com\/fr\/lapplication-qui-sait-que-vous-etes-en-retard\/\" \/>\n<meta property=\"og:site_name\" content=\"Tapptic\" \/>\n<meta property=\"article:published_time\" content=\"2026-09-04T15:11:23+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2026-09-04T15:21:05+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.tapptic.com\/wp-content\/uploads\/2026\/09\/Blog-Banner-for-Website-Content-1024x576.jpg\" \/>\n<meta name=\"author\" content=\"Monika Serafin\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:title\" content=\"L&#039;application qui sait que vous \u00eates en retard\" \/>\n<meta name=\"twitter:description\" content=\"L&#039;hyperpersonnalisation ne se limite plus au profil de l&#039;utilisateur. 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