{"id":10095,"date":"2026-03-09T12:59:41","date_gmt":"2026-03-09T12:59:41","guid":{"rendered":"https:\/\/staging-new-tapptic-wp.dev9.tapptic.net\/index.php\/case-studies\/monoprix\/"},"modified":"2026-10-13T12:02:39","modified_gmt":"2026-10-13T12:02:39","slug":"monoprix","status":"publish","type":"case_study","link":"https:\/\/www.tapptic.com\/fr\/case-studies\/monoprix\/","title":{"rendered":"Une exp\u00e9rience de shopping mobile pour le retail du quotidien."},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-post\" data-elementor-id=\"10095\" class=\"elementor elementor-10095 elementor-10079\">\n\t\t\t\t<div class=\"elementor-element elementor-element-719e5c1 e-con-full e-flex wcf-starter-animations-none e-con e-parent\" data-id=\"719e5c1\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;wcf_enable_cursor_hover_effect_text&quot;:&quot;View&quot;,&quot;wcf-animation&quot;:&quot;none&quot;,&quot;wcf_enable_horizontal_scroll&quot;:&quot;no&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-2e4f0510 elementor-absolute elementor-widget elementor-widget-wcf--floating-elements\" data-id=\"2e4f0510\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_position&quot;:&quot;absolute&quot;,&quot;wcf-animation&quot;:&quot;none&quot;}\" data-widget_type=\"wcf--floating-elements.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"wcf--floating-elements\">\r\n\t\t\t                <div class=\"floating-element wcf-live-anim- elementor-repeater-item-4f89941       \">\r\n\t\t\t\t\t<img decoding=\"async\" src=\"https:\/\/www.tapptic.com\/wp-content\/uploads\/2026\/02\/decor-hero-right.svg.png\" alt=\"decor-hero-right.svg\" \/>\t\t\t\t<\/div>\r\n\t\t\t\t                <div class=\"floating-element wcf-live-anim- elementor-repeater-item-1feea5d       \">\r\n\t\t\t\t\t<img decoding=\"async\" src=\"https:\/\/www.tapptic.com\/wp-content\/uploads\/2026\/02\/decor-hero-left.png\" alt=\"decor-hero-left\" \/>\t\t\t\t<\/div>\r\n\t\t\t\t\t\t<\/div>\r\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-6cc476f4 e-flex e-con-boxed wcf-starter-animations-none e-con e-child\" data-id=\"6cc476f4\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;wcf_enable_cursor_hover_effect_text&quot;:&quot;View&quot;,&quot;wcf-animation&quot;:&quot;none&quot;,&quot;wcf_enable_horizontal_scroll&quot;:&quot;no&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-17da8b40 e-con-full e-flex wcf-starter-animations-none e-con e-child\" data-id=\"17da8b40\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;wcf_enable_cursor_hover_effect_text&quot;:&quot;View&quot;,&quot;wcf-animation&quot;:&quot;none&quot;,&quot;wcf_enable_horizontal_scroll&quot;:&quot;no&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-2dfcfe7d wcf-t-animation-char wcf-starter-animations-none elementor-widget elementor-widget-wcf--title\" data-id=\"2dfcfe7d\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;wcf_text_animation&quot;:&quot;char&quot;,&quot;text_duration&quot;:1.2,&quot;text_stagger&quot;:0.04,&quot;text_translate_x&quot;:50,&quot;wcf_starter_animations&quot;:&quot;none&quot;,&quot;wcf_anim_duration&quot;:1000,&quot;wcf_anim_delay&quot;:0,&quot;wcf_anim_ease&quot;:&quot;ease&quot;,&quot;aae_text_trigger&quot;:&quot;on_scroll&quot;,&quot;text_delay&quot;:0.15,&quot;text_translate_y&quot;:0,&quot;wcf-animation&quot;:&quot;none&quot;}\" data-widget_type=\"wcf--title.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h1 class=\"wcf--title\">Transformer l\u2019exp\u00e9rience d\u2019achat avec l\u2019application mobile Monoprix<\/h1>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-7dda1e85 e-con-full elementor-hidden-mobile e-flex wcf-starter-animations-none e-con e-child\" data-id=\"7dda1e85\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;wcf_enable_cursor_hover_effect_text&quot;:&quot;View&quot;,&quot;wcf-animation&quot;:&quot;none&quot;,&quot;wcf_enable_horizontal_scroll&quot;:&quot;no&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-724fa13e wcf-starter-animations-none elementor-widget elementor-widget-wcf--image\" data-id=\"724fa13e\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;wcf_starter_animations&quot;:&quot;none&quot;,&quot;wcf_anim_duration&quot;:1000,&quot;wcf_anim_delay&quot;:0,&quot;wcf_anim_ease&quot;:&quot;ease&quot;,&quot;wcf-image-animation&quot;:&quot;none&quot;,&quot;wcf-animation&quot;:&quot;none&quot;}\" data-widget_type=\"wcf--image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"wcf--image\">\r\n\t\t\t\t\t\t\t<img decoding=\"async\" width=\"40\" height=\"64\" src=\"https:\/\/www.tapptic.com\/wp-content\/uploads\/2026\/02\/Arrow-Down.png\" class=\"attachment-full size-full wp-image-9023\" alt=\"arrow down icon\" \/>\t\t\t\t\t\t<\/div>\r\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-24c254ff e-con-full e-flex wcf-starter-animations-none e-con e-parent\" data-id=\"24c254ff\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;wcf_enable_cursor_hover_effect_text&quot;:&quot;View&quot;,&quot;wcf-animation&quot;:&quot;none&quot;,&quot;wcf_enable_horizontal_scroll&quot;:&quot;no&quot;}\">\n\t\t\t\t<div data-speed=\"0.85\" class=\"elementor-element elementor-element-2d104da6 elementor-widget__width-inherit elementor-widget elementor-widget-wcf--theme-post-image\" data-id=\"2d104da6\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;wcf-animation&quot;:&quot;none&quot;}\" data-widget_type=\"wcf--theme-post-image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t<div class=\"wcf-f-image-wrapper\">\r\n\t\t\t\t<img fetchpriority=\"high\" decoding=\"async\" width=\"1920\" height=\"1080\" src=\"https:\/\/www.tapptic.com\/wp-content\/uploads\/2026\/03\/Monoprix-1.png\" class=\"attachment-full size-full wp-post-image\" alt=\"\" srcset=\"https:\/\/www.tapptic.com\/wp-content\/uploads\/2026\/03\/Monoprix-1.png 1920w, https:\/\/www.tapptic.com\/wp-content\/uploads\/2026\/03\/Monoprix-1-300x169.png 300w, https:\/\/www.tapptic.com\/wp-content\/uploads\/2026\/03\/Monoprix-1-1024x576.png 1024w, https:\/\/www.tapptic.com\/wp-content\/uploads\/2026\/03\/Monoprix-1-768x432.png 768w, https:\/\/www.tapptic.com\/wp-content\/uploads\/2026\/03\/Monoprix-1-1536x864.png 1536w\" sizes=\"(max-width: 1920px) 100vw, 1920px\" \/>\t\t\t<\/div>\r\n\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-57301f4e e-flex e-con-boxed wcf-starter-animations-none e-con e-parent\" data-id=\"57301f4e\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;wcf_enable_cursor_hover_effect_text&quot;:&quot;View&quot;,&quot;wcf-animation&quot;:&quot;none&quot;,&quot;wcf_enable_horizontal_scroll&quot;:&quot;no&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-41cab0a5 e-con-full e-flex wcf-starter-animations-none e-con e-child\" data-id=\"41cab0a5\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;wcf_enable_cursor_hover_effect_text&quot;:&quot;View&quot;,&quot;wcf-animation&quot;:&quot;none&quot;,&quot;wcf_enable_horizontal_scroll&quot;:&quot;no&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-5330f529 wcf-starter-animations-none wcf-t-animation-none elementor-widget elementor-widget-text-editor\" data-id=\"5330f529\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;wcf_starter_animations&quot;:&quot;none&quot;,&quot;wcf_anim_duration&quot;:1000,&quot;wcf_anim_delay&quot;:0,&quot;wcf_anim_ease&quot;:&quot;ease&quot;,&quot;wcf_text_animation&quot;:&quot;none&quot;,&quot;wcf-animation&quot;:&quot;none&quot;}\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Client<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-78d8f430 wcf-starter-animations-none wcf-t-animation-none elementor-widget elementor-widget-text-editor\" data-id=\"78d8f430\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;wcf_starter_animations&quot;:&quot;none&quot;,&quot;wcf_anim_duration&quot;:1000,&quot;wcf_anim_delay&quot;:0,&quot;wcf_anim_ease&quot;:&quot;ease&quot;,&quot;wcf_text_animation&quot;:&quot;none&quot;,&quot;wcf-animation&quot;:&quot;none&quot;}\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Monoprix<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-74cd5634 e-con-full e-flex wcf-starter-animations-none e-con e-child\" data-id=\"74cd5634\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;wcf_enable_cursor_hover_effect_text&quot;:&quot;View&quot;,&quot;wcf-animation&quot;:&quot;none&quot;,&quot;wcf_enable_horizontal_scroll&quot;:&quot;no&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-1e88b6e7 wcf-starter-animations-none wcf-t-animation-none elementor-widget elementor-widget-text-editor\" data-id=\"1e88b6e7\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;wcf_starter_animations&quot;:&quot;none&quot;,&quot;wcf_anim_duration&quot;:1000,&quot;wcf_anim_delay&quot;:0,&quot;wcf_anim_ease&quot;:&quot;ease&quot;,&quot;wcf_text_animation&quot;:&quot;none&quot;,&quot;wcf-animation&quot;:&quot;none&quot;}\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Expertises<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-76c95be wcf-starter-animations-none wcf-t-animation-none elementor-widget elementor-widget-text-editor\" data-id=\"76c95be\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;wcf_starter_animations&quot;:&quot;none&quot;,&quot;wcf_anim_duration&quot;:1000,&quot;wcf_anim_delay&quot;:0,&quot;wcf_anim_ease&quot;:&quot;ease&quot;,&quot;wcf_text_animation&quot;:&quot;none&quot;,&quot;wcf-animation&quot;:&quot;none&quot;}\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>D\u00e9veloppement<\/p><p>Cycle de vie<\/p><p>Design UX\/UI<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-c4d1211 e-con-full e-flex wcf-starter-animations-none e-con e-child\" data-id=\"c4d1211\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;wcf_enable_cursor_hover_effect_text&quot;:&quot;View&quot;,&quot;wcf-animation&quot;:&quot;none&quot;,&quot;wcf_enable_horizontal_scroll&quot;:&quot;no&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-227ea1ce wcf-starter-animations-none wcf-t-animation-none elementor-widget elementor-widget-text-editor\" data-id=\"227ea1ce\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;wcf_starter_animations&quot;:&quot;none&quot;,&quot;wcf_anim_duration&quot;:1000,&quot;wcf_anim_delay&quot;:0,&quot;wcf_anim_ease&quot;:&quot;ease&quot;,&quot;wcf_text_animation&quot;:&quot;none&quot;,&quot;wcf-animation&quot;:&quot;none&quot;}\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Dans le secteur de la grande distribution, les clients attendent d\u00e9sormais rapidit\u00e9 et autonomie. Monoprix a donc souhait\u00e9 proposer une nouvelle exp\u00e9rience d&rsquo;achat alliant la commodit\u00e9 du num\u00e9rique \u00e0 l&rsquo;efficacit\u00e9 en magasin. <\/p><p>&nbsp;<\/p><p>L&rsquo;objectif \u00e9tait de mettre en place une solution mobile compl\u00e8te qui simplifie chaque \u00e9tape du parcours client, de la commande en ligne au paiement en magasin. De plus, elle devait int\u00e9grer un programme de fid\u00e9lit\u00e9 moderne et accessible. Monoprix avait donc besoin d&rsquo;une application unique capable de s&rsquo;adapter aux diff\u00e9rents modes d&rsquo;achat, s&rsquo;appuyant sur une technologie rapide et \u00e9volutive.  <\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-1b2799f7 e-flex e-con-boxed wcf-starter-animations-none e-con e-parent\" data-id=\"1b2799f7\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;wcf_enable_cursor_hover_effect_text&quot;:&quot;View&quot;,&quot;wcf-animation&quot;:&quot;none&quot;,&quot;wcf_enable_horizontal_scroll&quot;:&quot;no&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-df80640 wcf-starter-animations-none elementor-widget elementor-widget-wcf--image\" data-id=\"df80640\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;wcf_starter_animations&quot;:&quot;none&quot;,&quot;wcf_anim_duration&quot;:1000,&quot;wcf_anim_delay&quot;:0,&quot;wcf_anim_ease&quot;:&quot;ease&quot;,&quot;wcf-image-animation&quot;:&quot;none&quot;,&quot;wcf-animation&quot;:&quot;none&quot;}\" data-widget_type=\"wcf--image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"wcf--image\">\r\n\t\t\t\t\t\t\t<img decoding=\"async\" width=\"1920\" height=\"1080\" src=\"https:\/\/www.tapptic.com\/wp-content\/uploads\/2026\/03\/monoprix-case-study-tapptic.jpg\" class=\"attachment-full size-full wp-image-12493\" alt=\"A lady trying on new glasses and a mockup of how Monoprix app looks like on a phone\" srcset=\"https:\/\/www.tapptic.com\/wp-content\/uploads\/2026\/03\/monoprix-case-study-tapptic.jpg 1920w, https:\/\/www.tapptic.com\/wp-content\/uploads\/2026\/03\/monoprix-case-study-tapptic-300x169.jpg 300w, https:\/\/www.tapptic.com\/wp-content\/uploads\/2026\/03\/monoprix-case-study-tapptic-1024x576.jpg 1024w, https:\/\/www.tapptic.com\/wp-content\/uploads\/2026\/03\/monoprix-case-study-tapptic-768x432.jpg 768w, https:\/\/www.tapptic.com\/wp-content\/uploads\/2026\/03\/monoprix-case-study-tapptic-1536x864.jpg 1536w\" sizes=\"(max-width: 1920px) 100vw, 1920px\" \/>\t\t\t\t\t\t<\/div>\r\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-5be2a9 e-flex e-con-boxed wcf-starter-animations-none e-con e-parent\" data-id=\"5be2a9\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;wcf_enable_cursor_hover_effect_text&quot;:&quot;View&quot;,&quot;wcf-animation&quot;:&quot;none&quot;,&quot;wcf_enable_horizontal_scroll&quot;:&quot;no&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-32a82d91 e-con-full e-flex wcf-starter-animations-none e-con e-child\" data-id=\"32a82d91\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;wcf_enable_cursor_hover_effect_text&quot;:&quot;View&quot;,&quot;wcf-animation&quot;:&quot;none&quot;,&quot;wcf_enable_horizontal_scroll&quot;:&quot;no&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-500491ea wcf-starter-animations-none wcf-t-animation-none elementor-widget elementor-widget-text-editor\" data-id=\"500491ea\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;wcf_starter_animations&quot;:&quot;none&quot;,&quot;wcf_anim_duration&quot;:1000,&quot;wcf_anim_delay&quot;:0,&quot;wcf_anim_ease&quot;:&quot;ease&quot;,&quot;wcf_text_animation&quot;:&quot;none&quot;,&quot;wcf-animation&quot;:&quot;none&quot;}\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>01<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-494e4b62 wcf-starter-animations-none wcf-t-animation-none elementor-widget elementor-widget-text-editor\" data-id=\"494e4b62\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;wcf_starter_animations&quot;:&quot;none&quot;,&quot;wcf_anim_duration&quot;:1000,&quot;wcf_anim_delay&quot;:0,&quot;wcf_anim_ease&quot;:&quot;ease&quot;,&quot;wcf_text_animation&quot;:&quot;none&quot;,&quot;wcf-animation&quot;:&quot;none&quot;}\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Aper\u00e7u<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-4dd68e03 e-con-full e-flex wcf-starter-animations-none e-con e-child\" data-id=\"4dd68e03\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;wcf_enable_cursor_hover_effect_text&quot;:&quot;View&quot;,&quot;wcf-animation&quot;:&quot;none&quot;,&quot;wcf_enable_horizontal_scroll&quot;:&quot;no&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-4b8acce0 wcf-starter-animations-none wcf-t-animation-none elementor-widget elementor-widget-text-editor\" data-id=\"4b8acce0\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;wcf_starter_animations&quot;:&quot;none&quot;,&quot;wcf_anim_duration&quot;:1000,&quot;wcf_anim_delay&quot;:0,&quot;wcf_anim_ease&quot;:&quot;ease&quot;,&quot;wcf_text_animation&quot;:&quot;none&quot;,&quot;wcf-animation&quot;:&quot;none&quot;}\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Nous avons d\u00e9velopp\u00e9 une application mobile compl\u00e8te sous React Native, en coh\u00e9rence avec l&rsquo;\u00e9cosyst\u00e8me technologique de Monoprix. Nous avons opt\u00e9 pour cette solution car elle garantit des performances et une maintenabilit\u00e9 \u00e0 long terme. L&rsquo;application propose notamment trois fonctionnalit\u00e9s principales \u00e0 ses clients :  <\/p><ul><li><strong>Commande en ligne optimis\u00e9e :<\/strong> les utilisateurs commandent leurs courses, paient \u00e0 l&rsquo;avance et viennent retirer leur commande en magasin quand cela leur convient.<\/li><li><strong>Syst\u00e8me intelligent pour \u00e9viter les files d&rsquo;attente :<\/strong> les clients scannent leurs articles en magasin \u00e0 l&rsquo;aide de l&rsquo;application. Ils paient ensuite rapidement \u00e0 des caisses d\u00e9di\u00e9es. <\/li><li><strong>Programme de fid\u00e9lit\u00e9 num\u00e9rique :<\/strong> enfin, une carte de fid\u00e9lit\u00e9 num\u00e9rique vous donne un acc\u00e8s complet aux avantages, aux r\u00e9ductions et aux offres personnalis\u00e9es, \u00e0 tout moment.<\/li><\/ul><p>&nbsp;<\/p><p>Cette nouvelle application offre aux clients davantage d\u2019autonomie en magasin et r\u00e9duit consid\u00e9rablement les temps d\u2019attente. Parall\u00e8lement, le programme de fid\u00e9lit\u00e9 accessible et personnalis\u00e9 renforce l\u2019engagement des clients. Globalement, cette solution positionne Monoprix comme un acteur innovant du commerce \u00ab phygital \u00bb, o\u00f9 la technologie et l\u2019exp\u00e9rience client cr\u00e9ent de la valeur au quotidien.  <\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-486ee236 e-flex e-con-boxed wcf-starter-animations-none e-con e-parent\" data-id=\"486ee236\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;wcf_enable_cursor_hover_effect_text&quot;:&quot;View&quot;,&quot;wcf-animation&quot;:&quot;none&quot;,&quot;wcf_enable_horizontal_scroll&quot;:&quot;no&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-61cfed32 e-flex e-con-boxed wcf-starter-animations-none e-con e-parent\" data-id=\"61cfed32\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;wcf_enable_cursor_hover_effect_text&quot;:&quot;View&quot;,&quot;wcf-animation&quot;:&quot;none&quot;,&quot;wcf_enable_horizontal_scroll&quot;:&quot;no&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-5e793582 e-con-full e-flex wcf-starter-animations-none e-con e-child\" data-id=\"5e793582\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;wcf_enable_cursor_hover_effect_text&quot;:&quot;View&quot;,&quot;wcf-animation&quot;:&quot;none&quot;,&quot;wcf_enable_horizontal_scroll&quot;:&quot;no&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-47128670 elementor-view-default elementor-position-block-start elementor-mobile-position-block-start elementor-widget elementor-widget-icon-box\" data-id=\"47128670\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;wcf-animation&quot;:&quot;none&quot;}\" data-widget_type=\"icon-box.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-box-wrapper\">\n\n\t\t\t\t\t\t<div class=\"elementor-icon-box-icon\">\n\t\t\t\t<a href=\"https:\/\/www.tapptic.com\/fr\/case-studies\/euroconsumers\/\" class=\"elementor-icon\" tabindex=\"-1\" aria-label=\"Euroconsumers  \">\n\t\t\t\t<i aria-hidden=\"true\" class=\"arolax-theme arolax-wcf-icon icon-wcf-arrow-left1\"><\/i>\t\t\t\t<\/a>\n\t\t\t<\/div>\n\t\t\t\n\t\t\t\t\t\t<div class=\"elementor-icon-box-content\">\n\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-icon-box-title\">\n\t\t\t\t\t\t<a href=\"https:\/\/www.tapptic.com\/fr\/case-studies\/euroconsumers\/\" >\n\t\t\t\t\t\t\tEuroconsumers  \t\t\t\t\t\t<\/a>\n\t\t\t\t\t<\/div>\n\t\t\t\t\n\t\t\t\t\n\t\t\t<\/div>\n\t\t\t\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-3fad271f e-con-full e-flex wcf-starter-animations-none e-con e-child\" data-id=\"3fad271f\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;wcf_enable_cursor_hover_effect_text&quot;:&quot;View&quot;,&quot;wcf-animation&quot;:&quot;none&quot;,&quot;wcf_enable_horizontal_scroll&quot;:&quot;no&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-30c82c4f elementor-view-default elementor-position-block-start elementor-mobile-position-block-start elementor-widget elementor-widget-icon-box\" data-id=\"30c82c4f\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;wcf-animation&quot;:&quot;none&quot;}\" data-widget_type=\"icon-box.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-box-wrapper\">\n\n\t\t\t\t\t\t<div class=\"elementor-icon-box-icon\">\n\t\t\t\t<a href=\"https:\/\/www.tapptic.com\/fr\/case-studies\/carrefour\/\" class=\"elementor-icon\" tabindex=\"-1\" aria-label=\"Carrefour \">\n\t\t\t\t<i aria-hidden=\"true\" class=\"arolax-theme arolax-wcf-icon icon-wcf-arrow-right1\"><\/i>\t\t\t\t<\/a>\n\t\t\t<\/div>\n\t\t\t\n\t\t\t\t\t\t<div class=\"elementor-icon-box-content\">\n\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-icon-box-title\">\n\t\t\t\t\t\t<a href=\"https:\/\/www.tapptic.com\/fr\/case-studies\/carrefour\/\" >\n\t\t\t\t\t\t\tCarrefour \t\t\t\t\t\t<\/a>\n\t\t\t\t\t<\/div>\n\t\t\t\t\n\t\t\t\t\n\t\t\t<\/div>\n\t\t\t\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>Transformer l\u2019exp\u00e9rience d\u2019achat avec l\u2019application mobile Monoprix Client Monoprix Expertises D\u00e9veloppement Cycle de vie Design UX\/UI Dans le secteur de la grande distribution, les clients attendent d\u00e9sormais rapidit\u00e9 et autonomie. Monoprix a donc souhait\u00e9 proposer une nouvelle exp\u00e9rience d&rsquo;achat alliant la commodit\u00e9 du num\u00e9rique \u00e0 l&rsquo;efficacit\u00e9 en magasin. &nbsp; L&rsquo;objectif \u00e9tait de mettre en place [&hellip;]<\/p>\n","protected":false},"featured_media":10770,"template":"elementor_header_footer","class_list":["post-10095","case_study","type-case_study","status-publish","has-post-thumbnail","hentry"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.3 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Application mobile retail : \u00e9tude de cas Monoprix - Tapptic<\/title>\n<meta name=\"description\" content=\"\u00c9tude de cas sur une application mobile d\u00e9di\u00e9e au commerce de d\u00e9tail : d\u00e9couvrez comment Tapptic a con\u00e7u une exp\u00e9rience d&#039;achat fluide sur mobile qui rend les achats quotidiens plus rapides et plus faciles.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.tapptic.com\/fr\/case-studies\/monoprix\/\" \/>\n<meta property=\"og:locale\" content=\"fr_FR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Application mobile retail : \u00e9tude de cas Monoprix - 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